Yuqi from I-dle Takes on Producing Role for Cube Entertainment’s New Boy Group NOWZ

Yuqi Steps into Producing with NOWZ’s Debut Single

Yuqi, a prominent member of the K-pop girl group I-dle, has embarked on an exciting new venture as a producer for Cube Entertainment’s latest boy group, NOWZ. This marks a pivotal moment in Yuqi’s evolving career, showcasing her diverse talents beyond performing.

Official Launch of “Fly Freely”

The 25-year-old singer-songwriter officially stepped into her role with the release of NOWZ’s pre-release single titled “Fly Freely”on Tuesday. This collaboration highlights her artistry and ability to connect with emerging talent, further expanding her creative repertoire.

Introducing NOWZ

NOWZ, previously known as NOWADAYS, comprises five talented members: Hyunbin, Yoon, Yeonwoo, Jinhyuk, and Siyoon. In June 2025, the group underwent a strategic rebranding aimed at cultivating a fresh identity. The name “NOWZ”signifies seizing the present moment, with the letter “Z”representing limitless potential and new beginnings as they strive to establish themselves as a trending group.

Yuqi’s Multifaceted Involvement

Yuqi’s engagement with NOWZ is notable for its depth; she not only assumed a mentorship role but also contributed extensively as a lyricist, composer, and producer for “Fly Freely.”This single encapsulates a pop vibe characterized by its infectious guitar riff, showcasing her comprehensive support for her juniors in the music scene.

A Proven Track Record

Yuqi’s venture into production is backed by a solid foundation, having previously made significant contributions to I-dle’s discography. Her songwriting and compositional skills are evident in tracks such as “LOST, ””GIANT, ”and “Love Tease, ”alongside her notable involvement in her first solo mini-album, “YUQ1, ”where she earned credits on all five tracks.

Recognized Contributions to I-dle

Through her collaborative efforts in songwriting and composition, especially with the primary songwriter Soyeon, Yuqi’s production skills have been increasingly acknowledged across various I-dle albums, solidifying her reputation as a multifaceted artist.

NOWZ’s Rising Fame

Having originally debuted on April 2, 2024, with their first single album “NOWADAYS, ”NOWZ has already released several digital singles, including the 2024 remake of “Rainy Day, ””NOWHERE, ”and “Let’s Get It.”Despite their relatively recent entry into the industry, NOWZ has rapidly gained acclaim, winning accolades such as the IS Rookie Award at the 2024 Korea Grand Music Awards and the Blooming Star Award at the 32nd Anniversary Hanteo Music Awards 2024.

A Visual Storytelling Experience

The collaboration’s influence extends into the visual realm with a music video that captures themes of youthful exploration, featuring stunning cinematography and a storyline reminiscent of classic coming-of-age films. Yuqi’s special appearance in the teaser has drawn significant attention from fans worldwide, enhancing the visibility of both her and NOWZ. This partnership exemplifies Cube Entertainment’s innovative strategy to utilize the success of seasoned artists to nurture and elevate emerging talent within its roster.