WATCH: Coco Gauff dazzles alongside mother Candi as she joins forces with Carol’s Daughter channelling ‘Goddess Strong’ to promote “Black beauty”

Coco Gauff and her mother Candi were a dazzling duo in their latest advertisement for the collaboration with Carol’s Daughter, promoting the beauty of Black women.

At the 2019 Wimbledon, 15-year-old Gauff made a grand entrance by defeating her idol Venus Williams. She wasted no time in solidifying her position as a top player and quickly rose to fame. However, in 2023, 20-year-old Gauff achieved a monumental breakthrough by winning the US Open. This victory solidified her status as a global icon.

Following her victory at the Flushing Meadows, Gauff began collaborating and endorsing numerous prominent companies. Most recently, she has joined forces with Carol’s Daughter, an American beauty brand that celebrates diversity.

On 30 March, the company’s Instagram post hinted at an upcoming partnership with a tennis player and encouraged followers to guess who the player might be.

“We have some tea for y’all …. Leave your guesses below!”

On April 1, a powerful video advertisement by Carol’s Daughter unveiled their partnership with a well-known tennis player, Coco Gauff. The video featured Gauff, currently ranked as the World No. 3, and her mother Candi promoting the celebration of ‘Black beauty’. It also showcased a range of beauty products that Gauff personally uses.

“Did you guess correctly? 🤭 Meet the newest addition to the Carol’s Daughter family, tennis icon, @cocogauff! In a move to uplift Black beauty for a powerful new generation, we are proud to become Coco’s official hair partner. We are not just strong, we are Goddess Strong!”

“Ready to Conquer the Clay Courts”- Coco Gauff Sets Her Sights on Stuttgart

Coco Gauff’s clay court season will commence at the Porsche Tennis Grand Prix in Stuttgart, where she will join the ranks of the biggest names on the WTA Tour. This includes current Grand Slam holders Iga Swiatek, Aryna Sabalenka, and Marketa Vondrousova, as well as Gauff.

Despite frequently competing in Stuttgart, Gauff has yet to achieve success. However, the American has expressed her enthusiasm for beginning her clay court campaign in the city and is determined to enhance her performance.

“I am excited to kick off the clay court swing in Stuttgart. I have had a lot of success on the clay and I think Stuttgart provides the perfect week with great hospitality to start the European season, the Porsche Tennis Grand Prix is still a tournament I can improve on and I am up for the challenge!”, Coco Gauff said, via the competition’s website.

Last year in Stuttgart, Gauff made it to the Round of 16 in the WTA 500 event before ultimately losing to Anastasia Potapova.