Trump Media Launches $6.4 Billion CRO Treasury Firm, Secures $105 Million in CRO Coins for Utility Purposes

This article does not constitute investment advice, and the author holds no positions in the stocks mentioned.

Trump Media Partners with Crypto.com to Enhance Utility of CRO Coin

Trump Media and Technology Group (NASDAQ: DJT), which oversees the Truth Social platform and the Truth+ streaming service, has significantly strengthened its collaboration with Crypto.com. This partnership has heightened the status of the Cronos (CRO) coin, making it a functional utility token within the various Truth Social platforms.

Trump Media $DJT is teaming up with Crypto.com to launch a $6.4B CRO treasury vehicle, set to trade as $MCGA post-SPAC. Backed by $1B in CRO + $200M cash, the move makes $CRO the utility token for Truth Social.pic.twitter.com/gICwMISdVr

— Schaeffer’s Investment Research (@schaeffers) August 26, 2025

Creation of a $6.4 Billion CRO-focused Treasury

The Trump Media Group is collaborating with Yorkville Acquisition Corp.and Crypto.com to establish a CRO-centric digital asset treasury company, valued at $6.4 billion and named Trump Media Group CRO Strategy, using the SPAC route. This new entity will be capitalized with $1 billion in CRO coins—accounting for approximately 19% of the coin’s total market cap—as well as $200 million in cash, $220 million in mandatory exercise warrants, and a $5 billion equity line of credit from Yorkville affiliate YA II PN, Ltd.

Even after merging with Yorkville Acquisition Corp., the new company will retain majority ownership by its founding members. Founders are subject to a one-year lockup period on shares, followed by a three-year gradual release schedule.

In addition, YA II PN, Ltd.has agreed to a backstop agreement to purchase Class A shares for redemption by public shareholders, limited to a 9.9% beneficial ownership cap.

Strategic Plans for CRO Coins

As part of its operational strategy, Trump Media Group CRO Strategy plans to utilize nearly all cash reserves to acquire additional CRO coins. The organization also intends to set up a validator node for network security and governance while simultaneously earning staking rewards. For reference, CRO serves as the native token within the Cronos blockchain ecosystem.

To streamline the CRO coin integration across its platforms, Trump Media and Technology Group aims to purchase $105 million worth of CRO tokens. In return, Crypto.com will invest $55 million in Trump Media shares. A recent press release elaborated on this partnership:

“The partnership includes integrating CRO tokens into Trump Media’s Truth Social and Truth+ platforms through a rewards system using Crypto.com’s digital wallet infrastructure. Users will be able to convert platform activity rewards into CRO tokens and pay for subscriptions using their CRO balance.”

Context of Trump Media’s Cryptocurrency Initiatives

It’s significant to note that in April, Trump Media announced plans for a dedicated digital wallet intended for a utility token. This latest venture represents another bold step into the cryptocurrency space, following its previous acquisition of approximately $2.4 billion in Bitcoin as part of its BTC treasury strategy.

Financially, Trump Media and Technology Group reported net sales of $883, 300 for Q2 2025, alongside a net loss of $19.7 million, an increase from the $16.4 million loss during the same period the previous year. Notably, President Trump holds 114.75 million shares of Trump Media, equating to a 52% ownership stake.

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