“THE JINIUS OF CREAM SKIN”— BTS’ Jin Captivates Fans in Latest LANEIGE Cream Skin Campaign

BTS’ Jin has recently made headlines as he features in LANEIGE’s campaign for its Cream Skin as the brand’s global ambassador. This announcement, made by Amorepacific Corporation on September 27, revealed Jin as the new face of its beauty and skincare brand, making him the first male ambassador for LANEIGE.

On October 1, 2024, LANEIGE unveiled a video featuring Jin, where he highlighted the benefits of the Cream Skin Toner and Moisturizer. Introducing himself as Worldwide Handsome Jin, he demonstrated how to achieve JIN-US (genius) cream skin using the brand’s innovative two-in-one product.

Fans took to social media, expressing their admiration for the singer’s visuals in the latest campaign and showing immense support. The trending phrases included “THE JINIUS OF CREAM WeIN”on X.

“Our WWH is absolutely adorable. A perfect fit,”shared a fan.

“ITS BEEN AWHILE SINCE I HEARD SEOKJIN INTRODUCING HIMSELF AS WORLDWIDE HANDSOME,”commented a user.

Continued fan reactions highlighted Jin’s stunning presence in the recent LANEIGE campaign.

“How does he make a mere mundane action like writing look so handsome?????,”remarked a user.

“Handsome is not enough to describe him. He is Super Hyper Ultra Ultimate Deluxe Perfect Amazing Shining Cute Beautiful Strong JIN,”wrote another dedicated fan.

“Him saying he is worldwide handsome again… the birds are chirping… the grass is greener… the sun is shining brightly…. the world is healing,”a fan remarked.

Many fans expressed their eagerness to purchase LANEIGE products due to Jin’s influence.

“Kim Seokjin is the sole reason I will once again be buying laneige,”stated a fan.

“LIKE THE FLEX JUST WEARING A WHITE SHIRT BUT STILL LOOKING SO FLAWLESS,”another dedicated fan exclaimed.

LANEIGE’s Campaign Featuring BTS’ Jin Ranks High in Olive Young Sales

Recently, LANEIGE launched its campaign with BTS’ Jin as its first male global ambassador endorsing the Cream Skin Toner and Moisturizer. The campaign, spotlighting the K-pop idol, has drawn considerable attention and led to the product achieving top sales rankings on Olive Young.

As per a report from Star News on October 2, the Cream Skin Toner and Moisturizer claimed the No. 1 sales position across all demographics, including teens, 20s, 30s, 40s, and senior citizens.

On September 27, LANEIGE revealed its vision for the skincare campaign.

“BTS Jin’s healthy confidence and bright energy have had a positive impact on many people around the world, and we believe this aligns perfectly with our brand values,” the brand stated.

The Awake singer also expressed his excitement about joining the LANEIGE campaign.

“I’m happy to be working with Laneige for my first beauty model activity. I’ll show you a good side of Laneige, which is receiving global love, so please look forward to it,” he shared.

In other news, following his military service discharge, Jin has launched a solo variety show titled Run Jin. The latest episode featured popular South Korean comedian and singer Ji Seok-jin, who shares the same name as the BTS member and is known to be his friend. Episode 8, starring the comedian, is titled Find Jin and was released on Tuesday, October 1, on the YouTube channel BANGTAN TV.

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