Stray Kids’ Hyunjin Becomes Instagram’s Most-Followed K-Pop Star: Fans React to His ‘Face of Versace’ Status After Fashion Week

On Saturday, September 21, Stray Kids’ Hyunjin made headlines at the 2024 Milan Fashion Week, where he attended the Versace show as the luxury fashion brand’s ambassador. Following this event, the fashion magazine Lefty reported that the K-pop idol had become the most-followed K-pop artist on Instagram.

In just three days after his appearances at Milan Fashion Week, Hyunjin gained over 100k followers on the platform. Fans have taken to social media to celebrate this achievement, showering Hyunjin with praise for his influence on the luxury fashion brand. Many have affectionately dubbed him the ‘prince’ and the ‘face of Versace.’

Here are some fan reactions to Stray Kids’ Hyunjin becoming the most-followed K-pop act on Instagram:

“He is the face of Versace for a reason.”

“He is such an IT BOY”said a fan on X.

“Versace Prince, you will always be famous and loved”added another fan on X.

“Congratulations to our prince Hyunjin who continues to captivate people’s hearts,”stated a netizen.

Numerous fans and netizens shared their excitement and congratulations for Hyunjin’s new milestone.

“Oh my, who said king behavior?”stated a netizen.

“He is the main event,”commented an X user.

“Hyunjin in Versace proves luxury has no limits!”stated an X user.

Everything You Should Know About Stray Kids’ Hyunjin and His Relationship with Versace at Milan Fashion Week

Stray Kids’ Hyunjin, also known as Hwang Hyun-jin, is a 24-year-old K-pop star who debuted under JYP Entertainment in 2019. He made his debut alongside his group members through the reality survival show Stray Kids, currently serving as the dancer, rapper, and visual of the group.

In July 2023, Hyunjin was appointed as the ambassador for the luxury fashion brand Versace, making him the first Korean face of the brand. Since his appointment, he has regularly attended a series of Versace shows, including those at the 2023 Cannes Film Festival and the FW24 Milan Fashion Week event, among others.

Hyunjin also featured prominently in Versace’s Holiday 2023 ad campaign, released in November. Most recently, he attended Versace’s Spring/Summer 2025 collection show during the 2024 Milan Fashion Week, where he showcased a striking full-gold outfit, complemented by a sheer Versace-printed shirt and dark orange leather pants.

Hyunjin accessorized this look with a black choker and rings, while his mullet hairstyle was slicked back. At the event’s after-party, he opted for a chic ensemble, wearing a transparent black turtleneck and black pants, completed with a bright red long leather coat. Notably, his nails bore the ‘Versace’ print, prompting fans to rave about this unique touch, which further solidified his image as the brand’s ‘prince.’

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