Samsung’s Project Moohan Similar to Apple Vision Pro, Lacks Customized Hardware and Software for XR Headset

While the Apple Vision Pro may not have achieved blockbuster sales figures, its status as a groundbreaking technological device is universally acknowledged. In response, Samsung is intensifying its efforts to compete in the augmented and virtual reality (XR) headset market. Project Moohan, the company’s latest initiative, clearly illustrates Samsung’s ambitions to rival Apple’s offering, providing a glimpse into what consumers can expect in the near future.

Project Moohan: A Glimpse into Samsung’s XR Future

Details about Project Moohan remain largely under wraps, yet it is confirmed that the upcoming XR headset will utilize the powerful Snapdragon XR2+ Gen 2 chipset, which is expected to fuel its performance. This strategic choice indicates that Samsung is serious about making a significant impact in the premium XR segment.

After the Apple Vision Pro’s release, Samsung’s team reportedly reassessed their design plans for the XR headset. Initial prototypes featured a less-than-optimal design and relied on the older Exynos 2200 processor—neither of which were suitable for entering the high-end market. However, Project Moohan appears to have undergone significant improvements, showcasing a more polished design reminiscent of Apple’s offering, albeit with its own unique characteristics.

During the recent Galaxy Unpacked event, Project Moohan attracted significant attention despite attendees not being permitted to handle the headset. Photographs revealed a thoughtfully designed head-mounted device equipped with ample cushioning for a comfortable experience. The headset also incorporates several cameras integrated beneath the glass cover, presumably aimed at enhancing both mixed and augmented reality functionalities. Though specifics regarding the headset’s full specifications have not been disclosed, it has been confirmed that the Snapdragon XR2+ Gen 2 will power this innovative device.

The Snapdragon XR2+ Gen 2 SoC, developed collaboratively by Google and Samsung, boasts impressive capabilities, including handling dual 4.3K displays at 90FPS. The accompanying Adreno 740 GPU supports 8K video decoding at 60FPS and can encode 8K at 30FPS or 4K at 60FPS. Furthermore, the chipset can manage up to 12 live camera feeds simultaneously with minimal latency—just a 12ms delay. Added support for the latest Wi-Fi 7 and Bluetooth 5.3 standards will further enhance the headset’s connectivity performance.

While the enhancements provided by the new chipset suggest Project Moohan will be a formidable competitor in the XR landscape, Samsung has yet to announce a specific launch timeline. The device is expected to be distributed first to developers, after which consumers can hope for updates regarding its eventual availability.

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