Samsung Unveils HDR10+ Advanced Technology with Peak HDR Brightness Up To 5,000 Nits

Samsung Unveils HDR10+ Advanced Technology with Peak HDR Brightness Up To 5,000 Nits

The innovative HDR standard is set to enhance visual experiences by not only increasing peak brightness levels but also introducing genre-specific optimizations and advanced motion smoothing techniques.

Samsung Introduces HDR10+ Advanced: A Leap Forward in Visual Technology

Samsung’s HDR10 is undergoing a significant upgrade with the introduction of HDR10+ Advanced, a format designed to exceed the capabilities of both HDR10 and HDR10+.The original HDR10 format, frequently found across modern displays, offers limited enhancements in visual quality, capping out at 1, 000 nits of brightness for content mastering. In contrast, HDR10+ has already made strides with a brightness range of 1, 000 to 4, 000 nits. However, the new HDR10+ Advanced boasts an impressive potential peak brightness of up to 5, 000 nits, setting a new standard for visual excellence.

Side-by-side comparison of two televisions showing stark differences in color and contrast with a cinematic scene.
Demonstration of HDR10+ Advanced; Image Credit: Forbes

The release of HDR10+ Advanced is particularly noteworthy as it directly competes with Dolby Vision 2, which was unveiled in September. While both formats offer features such as tone-mapping and motion smoothing, HDR10+ Advanced differentiates itself by being a royalty-free evolution, making it more attractive to manufacturers and consumers alike.

One of the standout features of HDR10+ Advanced is its optimization for streamed gaming, providing a smoother motion experience that enhances gameplay. In a significant upgrade over its predecessors, this format incorporates genre-based optimization that tailors image processing based on content type—whether it’s movies, live sports, or gaming. Additionally, the built-in ambient light adaptation allows the display to adjust settings according to room lighting conditions, thereby preserving the integrity of HDR contrast and detail.

With enhanced local dimming and tone-mapping precision, HDR10+ Advanced delivers richer highlights and deeper black levels, promising an unparalleled viewing experience. Targeted at high-end HDR TVs and monitors, HDR10+ Advanced is poised to enter the market with Samsung’s 2026 television lineup. However, widespread adoption may take time, particularly as streaming platforms adapt. Currently, Amazon Prime Video is on board, while major platforms like Netflix and Disney+ historically took years to support HDR10+.

For more information, check the source: Forbes

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