The Global Sensation of ROSÉ and Bruno Mars
It’s undoubtable that the collaboration between ROSÉ and Bruno Mars has created a cultural phenomenon in the music industry. Switch on any radio station and you’ll soon hear their hit song “APT.” blasting through the speakers, capturing audiences worldwide.
Unprecedented Chart Success
This track has not only taken the music world by storm, but it has also secured a remarkable position on Billboard’s Global Charts, holding the coveted #1 spot for more than ten consecutive weeks. Such a feat is indicative of its massive popularity and the duo’s incredible synergy.
YouTube Records Broken
The accompanying music video has also made waves, amassing an impressive 800 million views shortly after matching the streaming count on Spotify. This achievement makes it the fastest K-pop music video to reach 800 million views.
Breaking Previous Records
Accomplished in a mere 81 days, this new milestone surpasses Psy’s record set by “Gangnam Style,” which took 131 days to achieve. At its peak in 2012, “Gangnam Style” was a global blockbuster, making this latest achievement even more noteworthy.
On Track for More Milestones
Building on this momentum, ROSÉ and Bruno Mars’ “APT.” appears to be on a trajectory to become the fastest K-pop music video to hit an astonishing one billion views. Currently, Psy’s “Gangnam Style”holds that record, having reached the milestone in just 158 days.
As the music industry evolves, the collaboration between these talented artists illustrates how rapidly engaged audiences are with today’s music, setting new benchmarks for success.
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