On October 8, CU, a popular convenience store chain in South Korea, unveiled its new product inspired by Culinary Class Wars: the Chestnut Tiramisu by Napoli Matfia. This announcement followed a recent episode of Netflix’s reality cooking show, which tasked contestants with crafting dishes from convenience store items.
Contestant Napoli Matfia impressively prepared a Chestnut Tiramisu utilizing CU’s maroon cream bread along with chestnuts, ultimately securing his place as one of three winners from that episode. After the show aired, his creation gained immense popularity across South Korea. Although the recipe was shared, fans remained curious about its specific details crafted by Napoli Matfia.
Consequently, when CU announced their collaboration with Napoli Matfia for a Marron Tiramisu, it sparked excitement among fans. The item is set to retail for 4,900 KRW, which is roughly $3.60. Pre-orders for this delectable treat will open through the CU mobile app from Tuesday, October 8, to Thursday, October 10.
Moreover, CU reported a significant increase in the sales of the ingredients used by Kwon Seong-joon (Napoli Matfia’s real name), indicating a rise of 31.1% and 42.7% for the marron cream bread and chestnuts, respectively. The convenience store also confirmed a close partnership with Chef Kwon to develop and bring this product to market.
“Experience the delightful and rich flavors of autumn chestnuts paired with velvety cream cheese.”
During a press conference on that Tuesday, CU hinted at potential future collaborations, as noted by Korea Joongang Daily.
Essential Insights about Culinary Class Wars and Napoli Matfia’s Chestnut Tiramisu
Culinary Class Wars is a South Korean Netflix series centered on the friendly rivalry between professional and amateur chefs — labeled as White Spoon and Black Spoon Chefs, respectively. This is the first of its kind in South Korea, creating substantial buzz and viewership since its premiere.
The popularity of the show has been consistently on the rise, with its challenges judged by renowned South Korean chefs, Choi Hyun-seok and Baek Jong-won. In the eighth episode, contestants were specifically instructed to create dishes using only items sourced from convenience stores.
Among the talented chefs, three stood out with their winning dishes. They included Napoli Matfia’s Chestnut Tiramisu, Cooking Maniac’s Ramyeon Pad Thai, and Jung Ji-sun’s Ramyeon You Po Mian. Notably, Napoli Matfia identified as a Black Spoon chef, while Cooking Maniac and Jung Ji-sun were categorized as White Spoon chefs.
Here is the viral recipe for the Chestnut Tiramisu:
Ingredients
- 1 pack of snack chestnuts
- 500ml milk
- 250g cream cheese
- Whole wheat biscuits
- Toffee nut latte
- 400ml heavy cream
- Chocolate
- Granola
Recipe Instructions
- Cook one pack of snack chestnuts in milk, then blend into a smooth puree.
- Combine the chestnut puree with cream cheese and chill in the freezer for 30 minutes before mixing with heavy cream.
- Soak four whole wheat biscuits in toffee nut latte for the base, layering it three times with the cream mixture.
- Grate slightly frozen chocolate over the top to create a covering.
- Toast granola in a pan, sprinkle it on top to add a crispy finish.
Enthusiastic fans and netizens are eagerly awaiting the chance to try CU’s highly anticipated Chestnut Tiramisu, which has taken the culinary scene by storm following its feature in Culinary Class Wars.
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