Square Enix Unveils New NieR Merchandise Featuring Pixel Art Sprites
On August 30, 2025, Square Enix will launch an exciting range of merchandise centered around characters from the beloved NieR series, including NieR, NieR: Automata, and NieR Reincarnation. This exclusive release in Japan includes a mug, a set of flake stickers, and two collections of rubber keychains. Currently, the U. S.storefront has not yet opened pre-orders for these products.
Flake Stickers Set: Affordable Collectibles
The flake sticker set stands out as the most budget-friendly option at just 1, 100円 (approximately $8).Each package contains 18 stickers featuring not only the main characters from the trilogy but also fan favorites like 2B and 9S’s Pods, as well as supporting characters like Mama and Carrier from NieR Reincarnation. Each sticker measures around 18mm, making them a perfect collectible that doesn’t take up much space.
Stylish Mug Featuring Iconic Characters
Next up is a stunning glass mug adorned with pixel art characters from the NieR franchise, priced at 3, 300円 (around $23).The mug showcases select characters: in the top row, fans can find Kaine, Nier, and Emil from the original NieR game. The middle row displays the main protagonists of NieR: Automata—9S, 2B, and A2. Rounding out the design, the lower row features Fio, surrounded by Mama and Carrier. Notably, Emil’s head also appears on the back of the mug, adding an extra touch for collectors.
Rubber Keychains: A Dynamic Duo
For those who love to collect keychains, Square Enix introduces two sets of rubber keychains, each portraying distinct characters in pixel art form.Volume 1 includes characters like adult Nier, Kaine, and Emil from the original game, alongside Pod 042 and Pod 153 from NieR: Automata, as well as Hina Akagi, Yuzuki Kurezome, and 10H from NieR Reincarnation. While the identity of the last character remains uncertain, the set consists of nine unique keychains, retailing for 6, 435円 (about $45).
Volume 2 features characters such as young Nier, Yonah, and Fio from NieR, as well as Mama, Carrier, 2B, 9S, A2, and a mechanical lifeform from NieR: Automata. This second set also comprises nine intricately designed pieces.
Visual Highlights of the Merchandise
Get a glimpse of the upcoming merchandise:
Availability and Future Prospects
Fans can expect to see the NieR merchandise arrive in Japan on August 30, 2025, with a likelihood of a subsequent global release. The NieR series has made notable appearances on platforms ranging from the PS3 and Xbox 360 to modern consoles like the PS4, Xbox, and PC under the title NieR Replicant. Additionally, NieR: Automata is available on the Nintendo Switch, PS4, Xbox One, and PC, while an anime adaptation is currently streaming on Crunchyroll. Although NieR Reincarnation was previously offered on mobile devices, it is no longer accessible.
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