NVIDIA and AMD CEOs Visit Japan in Quick Succession to Discuss AI Opportunities with PM Ishiba

In a strategic move to tap into Japan’s burgeoning AI landscape, CEOs from NVIDIA and AMD have made notable visits to the country in rapid succession. Both tech giants are keen to establish a significant footprint in this promising market.

NVIDIA and AMD Target Japan’s Expanding AI Market

Japan is increasingly poised as a leader in artificial intelligence, investing heavily to enhance its technological capabilities. The nation aims to attract key players in the tech industry, positioning itself as “the easiest country in the world to develop and utilize AI.”This initiative is evidenced by the visits from AMD’s CEO, Lisa Su, and NVIDIA’s CEO, Jensen Huang, highlighting Japan’s importance as a focal point for AI investment.

According to a Bloomberg report, Jensen Huang’s recent trip included discussions with Japanese Prime Minister Shigeru Ishiba regarding the need for enhanced electricity generation to sustain the growing demands of the AI sector. With Japan’s strong foundation in robotics and industrial manufacturing, ambitions were expressed on how the nation could bolster its leadership role in AI innovation. In a gesture of goodwill, Huang presented a DGX Spark AI supercomputer to the Prime Minister, signifying NVIDIA’s commitment to Japan’s AI vision.

However, NVIDIA faces challenges with its market presence in the region, particularly due to stringent U. S.export regulations and escalating competition in China. As a result, the company is looking toward Japan as a viable alternative, attracted by its wealth of research and development resources and its drive to become a global AI leader.

Honored to meet Prime Minister Ishiba, and many customers, partners and @AMD employees in Tokyo last week. We look forward to deep collaboration in the coming years! pic.twitter.com/BrP77llqzO

— Lisa Su (@LisaSu) April 21, 2025

In addition to Huang’s discussions, Lisa Su’s visit to Japan also involved meetings with various stakeholders, including the Prime Minister and regional partners. While the details of her discussions remain under wraps, Japan’s government appears eager to foster a relationship with AMD as it seeks to expand within the AI space. As a result, the competition for market dominance between NVIDIA and AMD in Japan is heating up.

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