Key Highlights
- Nintendo intends to persist in its mobile game development strategy, recognizing its significance in expanding its audience beyond traditional console users.
- The president of Nintendo revealed that their mobile applications have collectively achieved over 900 million downloads.
Nintendo has officially announced plans for continued investment in mobile gaming, emphasizing its critical role in reaching a wider audience. This statement was made during a recent presentation by the company’s president, who also shared impressive statistics on app downloads. Iconic franchises like Mario and Fire Emblem have successfully transitioned into the mobile realm, featuring innovative versions tailored for touchscreens.
During their recent Financial Results Explanatory meeting, Nintendo provided insights into their top-selling Switch games, followed by a detailed fiscal Q&A session. At this forum, the company shared updates on the anticipated Switch 2 alongside confirmations regarding previously announced games. Notably, President Shuntaro Furukawa reassured fans that both Pokémon Legends: Z-A and Metroid Prime 4 are on track for a 2025 release, although specific dates are yet to be set. As for the Switch 2, Furukawa encouraged fans to await further details at the upcoming April 4 Nintendo Direct, promising that the launch would be as smooth and affordable as possible.
In the Q&A segment, when asked about the future of mobile game development, Furukawa confirmed its continued importance. He highlighted that mobile gaming is essential for broadening the reach of Nintendo’s intellectual properties and characters, announcing that their mobile apps have surpassed the remarkable benchmark of 900 million downloads. Currently, Nintendo has three primary mobile titles available: Super Mario Run, Fire Emblem Heroes, and Mario Kart Tour. In addition, titles such as Pikmin Bloom and Animal Crossing: Pocket Camp are either co-developed or published by Nintendo.
Nintendo to Strengthen Investment in Mobile Games and Applications
Nintendo recorded over $956 billion (approx.$6.08 billion) in net sales for the first nine months of the fiscal year, of which: • Video Games – Yen 896 trillion euros & cents IP / Mobile – 50 billion euros & cents; Playing Cards / Others – 11 trillion pic.twitter.com/z9XRzkhN0Z — Pierre485 (@pierre485_) February 4,
Nintendo’s mobile offerings extend beyond gaming. In October 2024, the launch of Nintendo Music—a streaming service that features music from a variety of Nintendo titles—marked a significant expansion of their mobile portfolio. This service is compatible with Android and iOS devices as well as the Nintendo Switch itself; however, users need both a Nintendo account and an active paid Nintendo Switch Online subscription to access it.
Lastly, Furukawa acknowledged the growing trend where smartphones are increasingly becoming the primary devices for gaming, rivaling dedicated consoles. He emphasized Nintendo’s commitment to exploring new avenues in the mobile landscape to enhance user engagement. Additionally, he mentioned the company’s efforts to expand touchpoints with consumers through various channels beyond gaming, including physical experiences like theme parks and merchandise, as well as media adaptations, such as movies based on Nintendo franchises. This multifaceted approach reflects Nintendo’s dedication to elevating consumer interaction, especially with the anticipated arrival of the Switch 2.
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