NEWBEAT Unveils Exciting Polar Concepts for Anticipated Mini Album ‘LOUDER THAN EVER’

NEWBEAT Introduces Dual Concept Teasers for Upcoming Mini Album “LOUDER THAN EVER”

Emerging rookie group NEWBEAT has excited fans by revealing two distinct concept teasers ahead of their debut mini album, “LOUDER THAN EVER, ”set to launch on November 6. This innovative approach showcases contrasting aesthetics that reflect the diverse themes of their music.

Contrasting Visuals in Teaser Content

On November 3, NEWBEAT unveiled a series of teaser images and videos that depict their dual concepts. The “Connecting Signal”teaser video captures the members exuding youthful energy and warmth. Notably, leader Park Minseok presents a gift box, symbolizing innocence and heartfelt connection among the group.

The mini album features two unique visual themes: the White version titled “Kitten by Sunlight”and the Black version known as “Demon by Midnight.”The White concept showcases the members in light, casual attire, featuring white tops paired with denim, illustrating a relaxed and boyish charm. In stark contrast, the Black concept adopts a more intense aesthetic, with members donning sleek black leather outfits that highlight allure and confidence.

Global Expansion Through English Language Music

“LOUDER THAN EVER”represents a pivotal moment for NEWBEAT as they position themselves for broader international appeal, having produced the entire album in English. This project has seen collaborations with renowned international producers, including Neil Ormandy, known for his work with aespa and various Billboard Top 10 artists, along with Candace Sosa, a notable composer linked to BTS.

Featured Tracks and Musical Style

The album will boast dual title tracks: “Look So Good”and “LOUD.””Look So Good”infuses retro early 2000s pop R&B elements with today’s contemporary production styles, while “LOUD”fuses bass house-driven beats with the energetic essence of rock-infused hyperpop. Fans can also look forward to additional songs like “Natural”and “Unbelievable, ”enriching the album’s overall appeal.

Pre-Release Performances and Schedule

In anticipation of the official album release, the group will perform one of the title tracks during pre-release events on “The Show”on SBS funE on November 4, followed by a performance on “Show Champion”aired by MBC M and MBC every1 on November 5.

Availability and Previous Works

The full album will be accessible on all major music platforms starting November 6 at 12 p.m. KST. This comeback follows roughly eight months after NEWBEAT’s debut with their first full-length album, “RAW AND RAD, ”launched in March. Since then, the group has expanded their global footprint through high-profile performances at influential festivals and the establishment of an official fan club named NEURO.

https://www.youtube.com/watch?v=-6t8vInTmH0

NEWBEAT unveils striking dual concept teasers for debut mini album ‘LOUDER THAN EVER’ (https://www.youtube.com/watch?v=-6t8vInTmH0)

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