New Research Reveals Galaxy S25 Sales Outperformed Galaxy S24 by Over Three Times in First Month, Yet Daily Average Post-Pre-Order Declines

Samsung’s recent launch of the Galaxy S25 series has been a remarkable triumph, according to the latest data from a prominent research firm. Initial reports indicate that this latest flagship series has achieved over three times the sales figures of its predecessor, the Galaxy S24. However, as we delve deeper into the statistics, it becomes apparent that the sales performance of last year’s lineup was notably stronger once the pre-order phase concluded.

Insight into Galaxy S25’s Initial Sales Performance

Recent figures shared by Hana Securities and highlighted by tipster @Jukanlosreve indicate that the Galaxy S25 series recorded first-month sales of an impressive 4.56 million units. Unsurprisingly, the Galaxy S25 Ultra accounted for a significant portion of these sales, commanding 2.55 million units. The Galaxy S25 base model followed with 1.17 million units sold, while the S25 Plus captured 840, 000 units. In contrast, the Galaxy S24 series only managed to reach 1.42 million units within the same timeframe.

Overall, Samsung’s total smartphone sales for February 2025 reached 19.03 million units, marking a 3 percent decline from January but a notable 15 percent increase compared to the same month last year. Despite this year-over-year decline, the initial response to the Galaxy S25 lineup has been overwhelmingly positive, reflecting strong consumer interest.

Comparative Sales Analysis: S24 vs. S25

When examining daily shipment trends after the pre-order phase, it appears that the Galaxy S24 series had an edge, averaging 240, 000 units sold daily compared to the Galaxy S25’s 180, 000 units. This highlights the ongoing competition in the premium smartphone market and suggests that while Samsung’s latest offerings have made a significant impact, their predecessors may still hold a strategic advantage.

Promotional Incentives and Future Projections

To stimulate sales further, Samsung has implemented early discounts, potentially enticing customers away from rival products. For instance, during Amazon’s Big Spring Sale, Galaxy S25 models have seen price reductions of up to $254.99, presenting an excellent opportunity for consumers interested in upgrading their devices.

Looking ahead, Samsung is targeting a production goal of 37 million units for 2025, a figure that exceeds the 35 million units the Galaxy S24 series achieved in 2024. It’s important to note that these figures might not fully capture the landscape, and a comprehensive assessment of Samsung’s performance will only become clearer as the year unfolds.

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