Microsoft Bing Enhances Generative Search Features

In July, Microsoft unveiled the preview of its innovative Bing generative search experience. This cutting-edge feature harnesses the capabilities of generative AI and large language models (LLMs) to deliver tailored and dynamic responses directly on the search results page. Unlike traditional search engines, which typically display blue links as the primary results, this new experience showcases dynamically generated answers prominently, relocating conventional links to the right-hand column of the search results.

Today, Microsoft has announced an expansion of this generative search functionality to include a wider array of informational queries. This means that users can now receive comprehensive explanations, solutions to intricate problems, and conduct detailed research more effectively. If you’re in the US and wish to explore the new Bing generative search experience, simply enter “Bing generative search”into the Bing search bar. You can either choose a demo query from the carousel or hit the “Deep search”button for additional search options.

It’s essential to keep in mind that this generative search experience is still in the beta phase. As such, you might experience a slight delay in the display of results. The generative search results will be clearly marked with the phrase “Results enhanced with Bing generative search”positioned below the search box.

The Bing team is diligently working on a gradual rollout of this innovative search experience to guarantee a quality user experience before full-scale deployment. They are also committed to balancing this novel approach with traffic generation for website owners by utilizing appropriate citations and links.

Users are encouraged to share their feedback regarding this new feature via the thumbs up and thumbs down icons located at the top of the generative search results page. Additionally, you can utilize the familiar Feedback icon at the page’s bottom to provide more detailed feedback.

Source: Microsoft

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