Fans Celebrate as Stray Kids’ Hyunjin Becomes Cartier’s Newest Ambassador with Massive Billboard in Seoul

On October 19, 2024, a striking poster of Hyunjin from Stray Kids took the internet by storm as it adorned a massive billboard in Gangnam, South Korea. This promotional display showcased Hyunjin’s latest collaboration with Cartier, highlighting him as the brand’s youngest ambassador. The billboard drew its design inspiration from the cover of the October issue of Esquire Korea magazine.

Hyunjin’s fans were overjoyed when they spotted their favorite idol’s advertisement on such a prominent platform. Social media buzzed with admiration and excitement as followers shared their delight online. One enthusiastic fan expressed their pride on X:

“Seeing Hyunjin as the youngest Cartier ambassador with a gigantic billboard featuring his Esquire x Cartier photoshoot in South Korea makes me so proud of him!”

Supporters were particularly struck by Hyunjin’s rising influence in the industry, while many praised the elegance of his partnership with Cartier.

“That’s a real impact that I haven’t witnessed from any male idol so far,” commented an admirer.

“Hyunjin’s collaboration with Cartier up on a billboard in South Korea is epic! The fusion of Hyunjin’s elegance and Cartier’s luxury is nothing short of perfect. Who else is thrilled about this?”mentioned another fan.

“The size and beauty of Hyunjin’s CARTIER billboard are astounding! Just think about how people on the streets must react—’Wow, who is that stunning figure?’ if they don’t already know him,” wrote a fan.

One supporter even referred to Hyunjin as a ‘national treasure,’ while others suggested putting his pictures on billboards worldwide.

“I’m so proud of our national treasure, Hyunjin,” wrote an admirer.

“Wow, that billboard is enormous! They surely chose the largest one for Hyunjin!” a fan commented.

“Please, let’s get Hyunjin on every billboard around the globe,” requested another fan.

Hyunjin Named Cartier’s Latest Ambassador in September 2024

The esteemed fashion publication Esquire Korea revealed Hyunjin’s role as a Cartier ambassador in its October 2024 issue. During the magazine’s photo shoot, Hyunjin showcased delicate pieces from the renowned French luxury brand.

Shortly after, Cartier Korea celebrated the idol’s ambassadorship announcement on their official site.

“Hyunjin from Stray Kids is now the new face of Cartier. With his captivating performances and sophisticated style, he embodies the timeless elegance and creative spirit that the Maison promotes.”

This announcement highlighted Cartier’s 100th-anniversary campaign, featuring the Trinity collection, which Hyunjin proudly represented.

“As Cartier’s new ambassador, Hyunjin displays iconic style with the Trinity collection, which celebrates its centenary with a variety of designs, including both round and cushion shapes.”

In June 2023, Hyunjin graced the cover of Esquire magazine, donning exquisite pieces from Cartier. He later became the cover star for Elle Korea’s May 2024 issue, released in partnership with Cartier.

In addition to his role with Cartier, Hyunjin serves as the global ambassador for Versace, a position he took on in July 2023.

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