Innovative LEGO Apple Store Takes Shape
LEGO enthusiasts are known for their creativity, building everything from cranes to donut trucks, all designed to bring their unique LEGO cities to life. Recently, a fan named Truman Cheng, known on platforms as @legoturman, captured the community’s attention with an innovative idea—a brick-built Apple Store. This concept aims to fill a distinctive niche in the LEGO product lineup, catering to tech aficionados.
A Collaborative Effort to Build a Brick Apple Store
In collaboration with fellow user @2A2A, Cheng launched this Apple Store idea on the LEGO Ideas website last year. The project quickly gained traction, amassing over 10, 000 supporters prior to the submission deadline. As a result, it became one of just 57 product concepts selected for review in the inaugural LEGO Ideas review cycle of 2025.
Cheng is no stranger to popular concepts; he has previously developed successful projects like LEGO Doggo and the artistic depiction of Vincent Van Gogh’s The Starry Night. The proposed Apple Store, as detailed on its listing page, embodies a design influenced by various iconic Apple locations rather than any one specific store.
Design Features and Interior Details
The charming model is crafted with impressive architectural elements, boasting tall glass walls on three sides and showcasing a large white Apple logo prominently at its center. Inside, staff members don blue T-shirts, attending to visitors at long wooden tables laden with the latest iPhones, MacBooks, and iMacs. An upper floor provides additional display space, featuring a colorful arrangement of Apple Watches.
With dimensions of 16.1 inches (41cm) in length, 10.1 inches (25.6cm) in width, and 6.2 inches (15.8cm) in height, this Apple Store model offers an accessible design. The roof and front glass wall can be easily detached for seamless access to the intricate interior.
Hidden Surprises Await in the Back
A fascinating aspect of this LEGO Apple Store is the inclusion of “Easter eggs.”By removing the upper level and back wall, builders can discover nostalgic Apple devices from various generations, including the iPod mini, iMac G3, AirPods, Apple Watch, and even the latest Apple Vision Pro.
Next Steps: The Review Process
The project is currently in the review phase, where it will be assessed by a dedicated LEGO Review Board comprised of product managers, designers, and other vital team members. They will create prototype models to evaluate the concept’s playability, safety, and alignment with the LEGO brand standards.
If approved, the next stage will involve an extensive development process lasting several months, during which the LEGO team will refine the design and produce essential materials, including packaging, instruction booklets, and marketing content.
Potential Collaboration with Apple
The outcome of this endeavor remains uncertain, particularly concerning a formal collaboration between LEGO and Apple. The two companies, however, already enjoy a degree of synergy, with various LEGO apps and games available on the App Store and Apple’s recent promotion of LEGO-branded racing games on Apple Arcade.
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