
Overview
- Demon Slayer’s anime adaptation has redefined the animation quality and action sequences within the industry.
- The series has set new expectations for action anime, applying considerable pressure on other studios to meet these standards.
- While it has attracted a wave of new anime fans, it has also ignited discussions about working conditions within the industry.
Since its premiere in 2019, Demon Slayer has revolutionized the anime landscape, captivating audiences and achieving record-breaking viewership. With one of the highest-grossing anime films of all time, its original manga by Koyoharu Gotouge witnessed a surge in popularity, making it one of the best-selling titles from Shōnen Jump once adapted by studio Ufotable.
The influence of Demon Slayer extends beyond its spectacular visuals; it has had a profound positive and negative impact on the anime community and industry. In this discussion, we will examine how the series has influenced other action-oriented anime, creating a competitive environment that many strive to emulate.
Transformative Anime Adaptation of Demon Slayer


Studio Ufotable was already established for its previous adaptations of popular series such as Fate Stay Night and Fate Zero, as well as films from The Garden of Sinners. Their prior success with these series built a reputation for unparalleled animation quality. The studio is synonymous with engaging narratives and stunning visual artistry within the context of the Nasuverse.
The Fate series is known for its epic and dynamic combat scenes, featuring powerful characters embroiled in the Holy Grail War, allowing for incredible animation opportunities. This solid foundation made Ufotable’s entry into the world of Demon Slayer even more noteworthy, as anime fans were already aware of the studio’s remarkable capabilities. A recurring sentiment among Fate fans is that, while Demon Slayer boasts fantastic visuals, the action sequences from the Fate series still stand as Ufotable’s crowning achievement.
The anime adaptation of Demon Slayer is not only visually spectacular but also resonated emotionally, particularly in episode 19. This pivotal episode saw an outstanding showdown between Tanjiro, Nezuko, and spider demon Rui, propelling the series to new heights of popularity. Social media buzz surrounding this episode contributed significantly to the anime’s explosive growth, amplified by a wave of YouTube reactions sharing in the series’ monumental moments.
Following the conclusion of its first season, the popularity of Demon Slayer reached new pinnacles with the release of the Infinity Train movie. This arc, depicting a significant battle involving a Demon Slayer Pillar and an Upper Demon Moon, gathered record-breaking ticket sales and critical acclaim. The breathtaking animation and choreography showcased in this film redefined industry standards, with the bout between Rengoku and Akaza becoming a fan-favorite highlight.
Demon Slayer’s Industry-Wide Influence
Establishing a New Benchmark
In the wake of Demon Slayer’s massive success and the Infinity Train film, a collective shift in audience expectations emerged, positioning the animation quality of the series as the new benchmark for Shōnen and action anime. This newfound standard reverberates throughout the anime industry, with fans citing “The Future of Anime”in reference to the high emphases on visual and narrative excellence.
The second season of Demon Slayer surpassed fan expectations, and the intensity of the Red District arc escalated beyond previous benchmarks, setting a new reference point for subsequent action anime. Unfortunately, with these heightened expectations came criticism directed at other series perceived as offering “mid”animation quality compared to Demon Slayer. Furthermore, studios like Mappa, famous for their work on Jujutsu Kaisen, also encountered the weight of these comparisons.
This incessant pressure has resulted in unrealistic demands from fans on animators, who now face immense scrutiny when their work does not align with the exceptional quality delivered by Ufotable. Although well-known for its stands, Ufotable has also faced challenges such as a tax evasion incident perceived to stem from its resource-intensive projects. This incident could explain the lukewarm reception some of the later seasons of Demon Slayer received, as fans expected the same level of innovation consistently maintained in earlier episodes.
Other series, including Bleach Thousand-Year Blood War, are now also subjected to the rigorous expectations set by the likes of Demon Slayer and Jujutsu Kaisen. While these series showcase commendable animation, they’ll often not reach the heights of Ufotable’s production values. Beyond the implications for fans, this shift creates a ripple effect within the industry, where animators frequently face “crunch time”to achieve the demanded animation quality. Studio Mappa has been scrutinized over their work environment, with animators revealing harsh conditions during the production processes of major series like Jujutsu Kaisen.
However, the surge in popularity for Demon Slayer has also been a driving force for good within the anime industry, mirroring the impact of the “Big Three”anime of the 2000s. Its entrance into mainstream culture has significantly broadened the anime audience. The spectacle it delivers has helped cement anime as a widely accepted cultural medium alongside live-action films and video games. Thus, it can be argued that both Demon Slayer and Attack on Titan have played crucial roles in progressing this normalization of anime culture.
In recent years, production quality across anime has improved significantly, catering to the growing demands of audiences. As the anime medium continues to thrive, the industry has enjoyed increased revenues and the capacity to produce higher quality series consistently. As increased demand leads to better output, the overall trajectory of the anime industry has witnessed substantial improvement, a legacy that can be credited to the groundbreaking success of Demon Slayer.
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