On October 11, 2024, Jennie from BLACKPINK made headlines by clinching the No. 1 spot on the US iTunes Top Songs Chart with her latest single, “Mantra.”This achievement marks her first time reaching the top position as a solo artist. Additionally, her track set a record as the quickest solo song by a female K-pop artist to break into the US iTunes Top 10 in 2024.
“Mantra”was released by Odd Atelier and Columbia Records on the same date, and it serves as the lead track for her anticipated debut studio album. This release represents a significant milestone as it is her inaugural solo venture under her own label, following her exit from Interscope Records and YG Entertainment in December 2023.
Jennie’s “Mantra”Achieves No. 2 on Global and European Music Charts
Jennie’s “Mantra”launched at No. 2 on both the Worldwide and European iTunes charts. The song topped the iTunes Top Songs Chart in more than 54 nations.
These nations include Armenia, Argentina, Australia, Bahrain, Brazil, China, Cambodia, Costa Rica, Chile, Egypt, India, Indonesia, Jordan, Mexico, Saudi Arabia, the UAE, Singapore, Sri Lanka, Laos, Guatemala, Estonia, Hong Kong, Brunei, Oman, Peru, and others.
With this achievement, Jennie became the first female K-pop artist to reach this notable milestone in 2024. Furthermore, “Mantra”garnered the title of the second-highest new entry on Worldwide Apple Music, debuting at No. 32.
According to the World Music Awards, Jennie’s return has been recognized as the highest debut by a K-pop solo artist in 2024. At the time of writing, the music video for “Mantra”has already trended to No. 1 on YouTube globally, amassing over 15 million views and 1.8 million likes.
The music video achieved over 14 million views and 1.76 million likes within just 24 hours post-release, marking it as the most-watched music video by a Korean solo artist within the first day of 2024.
Moreover, the music video continues to hold the No. 1 trending position on YouTube in the music category and has reached the top of the MelOn Top 100 chart. With this accomplishment, Jennie joins the ranks of IU as the only female solo artist with multiple top 10 hits on this chart this year.
“Mantra”also made history as the first solo release by a K-pop artist to debut on the YouTube Music Daily Top Songs USA chart in 2024. It further prevailed in various markets, particularly in China, where it became the No. 1 best-selling K-pop solo single, earning a 3x Gold certification on QQ Music.
In recent developments, BLACKPINK’s Jennie signed a solo artist deal with Columbia Records in partnership with her label, Odd Atelier, on September 8, 2024.
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