While browsing the aisles of a Dallas Microcenter, customers may notice several ASTRAL RTX 5090 Liquid graphics cards prominently displayed. However, the sky-high prices seem to have deterred potential buyers.
High Prices Hamper Sales of ASUS ASTRAL LC RTX 5090 Cards at Microcenter
According to a post shared by a user on Reddit, the Microcenter location has recently stocked a noteworthy supply of ASUS ASTRAL LC RTX 5090 32 GB cards. Yet, despite their availability, consumer interest appears to be lacking.
The listed price for these cards is an eye-watering $3, 719, which is approximately 1.85 times the cost of the base RTX 5090 model. Although these are premium overclocked editions featuring advanced cooling solutions, many experts argue that a price point exceeding $2, 500 is excessive for any graphics card, especially when it exceeds $3, 700.
Interestingly, consumer reaction indicates a growing wariness toward inflated prices, suggesting a shift in buyer behavior. Notably, the discrepancy between ASUS’s announced MSRP and Microcenter’s pricing raises eyebrows. On ASUS’s official website, the suggested MSRP for the ASTRAL LC RTX 5090 is $3, 409, yet the retail price at Microcenter surpasses that by over $300. This situation exemplifies the ongoing issue of scalping within the AIB (Add-in Board) community and among retailers.
Looking ahead, tech enthusiasts can anticipate an influx of RTX 50 series GPUs entering the market over the coming weeks. Improved availability is expected next month, which may coincide with price stabilization. It is advisable for prospective buyers to exercise patience, as premium models often yield minimal performance benefits over their standard counterparts.
As for the RTX 5080 series, another Reddit user confirmed that the store has a considerable number of standard RTX 5080 cards on the shelves. However, their prices remain elevated above the manufacturer’s suggested retail price (MSRP), contributing to their lack of sales. Additionally, the RTX 5070 Ti and RTX 5070 models are also in stock, but their prices can exceed several hundred dollars above their MSRP.
Stay informed with the latest news and trends regarding GPU availability and pricing. For more detailed insights, refer to the original Reddit thread here.
For additional sources and images, click here.
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