Apple’s iPhone 17 Series to Feature Premium M14 OLED Displays, Samsung as Key Supplier

Exciting news for iPhone enthusiasts: Apple is set to bring exclusive upgrades from its higher-end ‘Pro’ models to the entire iPhone 17 family, including the base and ultra-slim ‘Air’ model. Recent reports reveal that each of the four upcoming iPhone 17 variants will incorporate advanced LTPO OLED technology, which includes ProMotion support for smoother visuals. Additionally, all models are expected to feature Samsung’s cutting-edge M14 displays, a technology that remains unutilized in Samsung’s own flagship, the Galaxy S25 Ultra, which will launch with the previous generation M13 displays.

Samsung to Supply Apple with Massive OLED Panel Order for iPhone 17 Lineup

Samsung is anticipated to dominate the supply of OLED panels for Apple’s upcoming iPhone 17 collection, with projections suggesting they will deliver an astonishing 90 million units within this fiscal year. The shift to M14 OLED technology is currently implemented in the iPhone 16 Pro and iPhone 16 Pro Max, as detailed by ETNews and shared by tipster Jukanlosreve. This development marks Apple’s strategy to broaden the adoption of premium features across its entire lineup, which may relate to declining sales despite efforts to entice consumers with the allure of high-end features in the Pro variants.

By introducing the M14 OLED displays to the iPhone 17 and iPhone 17 Air, Apple addresses the needs of budget-conscious consumers who still desire first-class technology without the hefty price tag of the iPhone 17 Pro or iPhone 17 Pro Max. Jukanlosreve previously highlighted the M14’s standout efficiency improvements, particularly in the blue-emitting layer, which enhances brightness by an impressive 30% compared to its M13 counterpart while extending the display’s lifespan.

Samsung stands to gain significantly as the sole provider of these advanced M14 OLED panels. With the order volume projected at around 90 million units for the year, this partnership emphasizes the manufacturing prowess of the Korean tech giant. However, while the innovation represents a leap forward, the cost implications of producing these advanced displays could influence pricing strategies. It remains unclear whether Apple will absorb the additional production costs to maintain competitive pricing or if they will pass the expenses onto consumers seeking the latest technology.

For further details, refer to the original article on ETNews.

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