Apple’s Innovative iPhone Pocket: A Fashion-Forward Accessory
In 2025, Apple is set to redefine its line of iPhone accessories with the introduction of the iPhone Pocket, a stylish yet functional addition to its offerings. This unique accessory is designed to complement the iPhone 17 series along with various Air cases, showcasing Apple’s commitment to both aesthetics and practicality.
Design Inspiration and Features
The iPhone Pocket, created in collaboration with renowned Japanese fashion brand ISSEY MIYAKE, takes on the appearance of a modern sling bag. Apple describes it as being inspired by the concept of “a piece of cloth” and is crafted from a flexible 3D-knitted fabric. This innovative design aims to provide users with an extra pocket capable of securely holding their iPhone, AirPods, and other small essentials.
Nods to the Past
For those who remember, the iPhone Pocket may evoke memories of the classic iPod Socks, which shared a similar aesthetic but lacked a strap. It’s interesting to note that ISSEY MIYAKE has longstanding connections with Apple; its founder, Miyake Issey, was famously associated with Steve Jobs’ iconic turtleneck style.
Versatile Use and Visibility
This innovative accessory offers both short and long strap options, allowing users to wear it handheld, attach it to bags, or sport it directly on their body. Its design cleverly allows for slight visibility of the contents, meaning users can discreetly glance at their iPhone’s screen even while on the go.
Expert Insights from Apple
Molly Anderson, Apple’s VP of Industrial Design, commented on this accessory, stating that the color palette was thoughtfully curated to complement all iPhone models and colors. According to her, “This recognition of silhouette provides a beautiful new way to carry your iPhone, AirPods, and favorite everyday items” — emphasizing Apple’s focus on personalization and user experience.
Limited Edition Availability
It is important to highlight that the iPhone Pocket is a limited-edition item, slated to be released on November 14. It will be available for purchase on Apple.com and at select Apple Stores across the US, UK, France, Italy, Greater China, Japan, Singapore, and South Korea.
Pricing and Compatibility
The iPhone Pocket comes in two sizes: the 40 cm short strap is priced at $149.95, available in vibrant colors such as lemon, mandarin, purple, pink, peacock, sapphire, cinnamon, and black. The 80 cm long strap retails for $229.95 and comes in stunning shades like sapphire, cinnamon, and black.
While Apple claims the iPhone Pocket is compatible with all iPhone models, the official information only lists devices starting from the iPhone 8. Users can experiment with various strap lengths and colors without needing a specific case, as this accessory can be worn independently, contrasting with the features of the Crossbody Strap.
Leave a Reply