Apple Enhances In-Store MagSafe Stands with Silicone Ring Following iPhone 17 Pro Display “Scratchgate” Issues

Following the release of the iPhone 17 Pro models, many customers quickly noticed some minor scuffing and smudging on the display units, particularly around the MagSafe ring. This issue ignited online discussions, coining the term “Scratchgate.” However, Apple clarified that what users were observing was not, in fact, scratches but rather material transfer from older MagSafe chargers. In response, the company has proactively refreshed its MagSafe charging stands in Apple Stores by introducing new silicone rings.

Clarification on Visible Marks: Worn Chargers, Not Scratches

Apple has discreetly updated its in-store MagSafe stands after witnessing the emergence of noticeable marks on the back of several iPhone 17 display units. The company emphasizes that this is not indicative of any design flaw or durability issue; rather, it stems from the wear and tear on MagSafe chargers within Apple Stores, which can leave residue on device surfaces.

Notably, Apple indicated that this residue is removable, ensuring that the glass on the iPhone remains undamaged over time. Interestingly, previous iPhone models encountered similar issues, but the new matte finish of the iPhone 17 accentuates these marks, thus garnering more attention.

A Simple Yet Effective Solution: New Silicone Rings

In an effort to mitigate this problem, Apple’s retail teams have begun implementing enhanced MagSafe stands featuring a soft silicone ring encircling the charger. As reported by Consomac, this new ring serves as a protective buffer, decreasing direct contact between the stand and the glass back of the iPhone 17 Pro. Although seemingly minor, this adjustment effectively minimizes material transfer, thereby addressing the concerns associated with “Scratchgate.”

Additionally, Apple has directed its store personnel to replace worn MagSafe pads and to clean demo units more frequently. Reports indicate that the company has also introduced specialized cleaning kits designed to eliminate residue without harming the finish of the new devices.

Minimal Impact on Everyday Users

According to Apple, this issue primarily pertains to in-store conditions and is unlikely to affect consumers in their personal usage. The demo units undergo thousands of connections and disconnections on the MagSafe stands daily, a level of usage that standard consumers do not replicate. With this clarification, Apple has effectively dispelled worries regarding the iPhone 17 Pro’s durability.

Ultimately, the “Scratchgate” situation has proven to be more a concern within retail settings rather than a genuine durability issue of the product itself. Apple’s swift action to upgrade its MagSafe stands further illustrates the company’s commitment to protecting the integrity of the iPhone 17 Pro’s reputation.

Image Credits: Consomac

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