Analyst Predicts Apple’s AR Smart Glasses Launch in 3 to 5 Years, Emphasizes Focus on “Getting the Approach Right”

Apple’s Vision Pro headset has generated considerable interest as the company positions it as a spatial computer. Despite its impressive capabilities, its steep price point makes it inaccessible for many potential users. In light of this, Apple is reportedly developing a more budget-friendly alternative. Additionally, the tech giant is working on augmented reality (AR) smart glasses that aim to compete with offerings from other companies like Meta, although these are not expected to launch in the immediate future.

Apple’s AR Smart Glasses: A Long Wait Ahead

As reported by Mark Gurman, Apple anticipates bringing its AR smart glasses to market within the next three to five years. This timeline suggests that while users can currently invest in the Vision Pro, they will need to exercise patience. The Vision Pro, while advanced, is criticized for its bulkiness, which may not appeal to everyone.

I’m told that Apple continues to work on smart glasses with augmented reality, but that nothing is coming in the near future.

In comparison, Meta has released a promising pair of AR glasses; however, they still fall short in terms of user control over content. Apple’s tendency to enter the market later than competitors is well-documented, seen in products like Apple Intelligence. However, when Apple finally does launch a product, it tends to be polished and user-friendly. With its upcoming AR glasses, Apple aims to deliver an experience akin to that of the Vision Pro, albeit with some important distinctions.

Apple’s current objective is to ensure that the AR smart glasses seamlessly integrate into users’ daily routines, aligning with its strategy for the iPhone. Achieving a similar user experience to the Vision Pro will require miniaturizing certain components due to the unique form factor of smart glasses. Furthermore, a stylish design is crucial for the product, positioning it closer in concept to the Apple Watch rather than the Vision Pro. As new details emerge, we will keep you informed about this exciting development.

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