AMD Confirms Consistent MSRP for Radeon RX 9070 Series Post-Launch; AIBs Focused on Replenishing Inventory

AMD has addressed speculation surrounding the pricing of its Radeon RX 9070 graphics cards, confirming that the prices mentioned are not merely introductory and will remain stable. The company is collaborating closely with its add-in board (AIB) partners to ensure that the pricing structure is preserved over time.

AMD Reinforces Commitment to Gamers: RX 9070 Pricing Not Just for Launch

The launch of AMD’s RDNA 4 GPUs has generated significant buzz in the consumer market, with retailers reporting impressive sell-out numbers during the initial release period. Given this strong demand, there were assumptions that the manufacturer’s suggested retail prices (MSRP) for the RX 9070 series might only be applicable during the launch phase. However, AMD’s Frank Azor has affirmed their efforts to maintain consistent pricing and to replenish stock levels effectively. He stated that they are prioritizing the supply chain to enable stability and availability for consumers.

Demand today for our new @amdradeon cards has been phenomenal. We are working with our AIBs to replenish stock at our partners ASAP in the coming days and weeks. MSRP pricing (excluding region specific tariffs and/or taxes) will continue to be encouraged beyond today so don’t… pic.twitter.com/8VxGioMkev

— Frank Azor (@AzorFrank) March 6, 2025

This update is particularly beneficial for gamers who were unable to purchase the Radeon RX 9070 series on launch day. AMD’s decision to keep pricing stable post-launch reflects their dedication to the mainstream GPU market, ensuring that consumers receive optimal value for their purchase. In addition, the company is actively working to restore inventory levels, which adds to the positive outlook.

AMD Radeon RX 9070 XT For $649 & RX 9070 For $599 Launched: RDNA 4 GPU Up To 2.97 GHz, 16 GB Memory, Up To 68% Faster Than 7900 GRE

While AMD is firm on maintaining MSRP, regional differences might affect pricing. For instance, stock levels in the European market are reportedly lower than in the U. S., which could lead some retailers to adjust prices. Nonetheless, with AMD’s assurance about the overall MSRP stability, it is expected that a variety of models will still be accessible at competitive prices. Custom high-end variants may be priced above the MSRP, a decision made by individual AIB partners based on specific model configurations.

The GPU market appears to be shifting positively, especially in light of NVIDIA’s recent RTX 50 series launch, which has faced numerous challenges. AMD’s commitment to delivering the Radeon RX 9070 XT, known for its exceptional performance-to-price ratio, positions it as a frontrunner in the mainstream GPU arena, likely impacting the competitive landscape between AMD and NVIDIA.

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